The “2nd Watch Culture Week@china Brand Innovation Design Contest” sponsored by the Shenzhen Watch & Watch and Smart Wear Institute has undergone preliminary evaluations. Ten award-winning entries have been selected from each award. In the previous issue, we have already experienced innovation. The conception and design of the watch's short-listed works, now let me enjoy "2017 sports watch TOP10"

Work number 3

▲Smart watch (1)

Brand Name: King

Company Name: Tianwang Electronics (Shenzhen) Co., Ltd.

Creative source: The perfect combination of compass and sports car concept, smart watches have many intelligent features. Such as call reminder, WeChat circle of friends, smart open the door, a key to control home systems.

Work number 4

▲Smart watch (2)

Brand Name: King

Company Name: Tianwang Electronics (Shenzhen) Co., Ltd.

Creative source: The perfect combination of a cool game surface and a three-dimensional case reflects youth, fashion and personality.

Work number 5

▲Knight Series Memorial Watch

Brand Name: Renault

Company Name: Shenzhen Renault Watch Industry Co., Ltd.

Creative explanation: This watch design concept draws on many elements of the car. The designer first puts the shape of the entire watch into square shape exactly like the shape of the car, and then draws a clear and distinct line to make it look younger and more sporty. Then the dashboard of the car was integrated into the entire dial, and the conventional timing was switched off with the hour and minute hands to replace the reading with the drive plate. Through the turn of the drive plate and the color indication mark, a more vivid interpretation was made. A way to read the time, the shape of the bottom cover draws on the car's wheels and brake discs. Through the hollow part of the wheel, you can clearly see the movement of the movement, where the relationship between power and braking force through a small Transparent bottom cover so that it can be seen……

Item number 6

▲Performing Arts Business Sports Watch

Brand Name: Renault

Company Name: Shenzhen Renault Watch Industry Co., Ltd.

Creative Description: This watch design shows the performance of retro and fashion coexistence, sports and simple sports watch, the film film, video disc, vintage projector and other organic elements of the organic combination and flexible use of the design patchwork. Mapping the "life is like a play, drama is like life" attitude of life. The play can be rehearsed; it can be suspended; it can also be replayed. But life is no rehearsal, no pause, no replay, every day is a live broadcast of improvisation! So life wants to be wonderful, it is necessary to prepare for the direction of life and strive to go out of color!

Item number 8

▲Shine series smart watch

Brand Name: YO-WATCH

Company Name: Shenzhen Baoluxi Intelligent Technology Co., Ltd.

Creative Description: You Wo Sun intelligent watches, using Bauhaus style design, the pursuit of minimalist, simple but simple surface, degree is to increase the depth of excess.

Number 9

▲Collar Series - Track

Brand Name: Geya

Company Name: Shenzhen Geiya Watch Industry Co., Ltd.

Creative Description: From the car dashboard, the passage of time is like the trajectory of the dial. Subverting traditional watch concepts, high-end technology digital reading, cool dashboard shape, extraordinary craft materials, dark silver dial color captured in the deep scene of the Galaxy, while learning from the spacecraft reflective glass mirror, creating fascinating The magic of science fiction, ultra science and technology of the future to restore the nature of watch, simple but full of sense of technology, highlighting the courage of men and men, unique extraordinary charm.

Work number 10

▲Cooler Series 2017 ICC International Champion Special Watch

Brand Name: Porsche

Company Name: Shenzhen Ruihui Watch Co., Ltd.

Creative Description: Porsche launched ultra-high cost-effective younger and more personalized sports and leisure style - Cool Lang series, sustenance men love the speed and passion. In the precision of the tabulation process, men's love of fashion, love sports, the pursuit of individuality and youthful vitality. As the official timetable of the 2017 ICC International Champions Cup China Championship, POSCER has launched a special memorable special wristwatch to help the competition, sway youthfulness, and see cool, handsome, sunny and free-spirited gestures. Yourself.

Work number 11

▲Coaxial semi-hollow carbon fiber stereo monotopograph

Brand Name: Peacock

Company Name: Liaoning Peacock Watch Industry Co., Ltd.

Creative explanation: This watch is equipped with a peacock semi-hollow coaxial tourbillon movement with independent intellectual property rights. Its bold divergence dial design and thin middle carbon fiber case all highlight the temperament, light sports properties support everything. Vigorous movements, extreme sports luxury sports goods.

Work number 13

▲Wrangler Series JPW67602

Brand:Jeep

Company: FIYTA Sales Co., Ltd.

Description: Unique turntable week and calendar display to avoid read-time disturbances caused by multiple needles, connected through the car suspension elements, combined with the texture of the sand surface and contour line texture, highlighting the brand features.

Work number 14

▲Grand Cherokee Series JPG92201

Brand:Jeep

Company: FIYTA Sales Co., Ltd.

Description: The product uses the Jeep dashboard and skylight as a design inspiration, combining the calendar window display; rivets, ally star, case design with bold lines highlight the JEEP brand DNA.????